How to Get Your Clients to Refer Others Consistently
The best compliment a client can give you is to refer someone to you! Referrals are the most powerful form of advertising as it comes from a friend and/or trusted source. Referrals are, for some beauty techs, the lifeline of their business.
However, getting clients to send you referrals can sometimes be a challenge. People are busy tending to day to day activities and often forget about your services unless someone asks "who does your nails?" or "who did your makeup?".
Also, your customer service has to be top notch . If you have been taking the advice found on this blog and in your workbook, clients will be more than happy to send you new business.
You will find if you do things other nail techs or cosmetologist are not doing people will naturally talk about you to others. If you give your clients a pleasant experience when they come see you, this will also make them talk about you. However, you can't just rely on this. You can't just hope that your great customer service will automatically get you referrals, you must be proactive and ask.
The question is how do you get clients to refer others on a consistent basis and how do you set up a referral program for your clients that will make them happy to tell their friends and family about you.
Today we will go over "Customer Referral Programs" and Learn how to get Your Clients to send you more referrals than you can handle!
In your workbook, Marketing Secrets of Successful Nail Technicians, read Customer Service Programs on pages 39-50. You will learn why asking for referrals is crucial to the success of your business and how to make your referral program work effectively for you. With a referral program in place you open the floodgates to a flow of steady new business!
If you have not gotten a copy of Marketing Secrets of Successful Nail Technicians you can get it by clicking here.