Nail Technicians & Cosmetologists:Have you ever thought about teaming up with another professional that offers a service that compliments yours?
A great way to attract new customers is to team up with another professional in a joint venture type marketing strategy! You may hear this termed as having a JV Partner. For example, if you are a nail technician that works in a nail shop down the street from a hair salon, why not team up with them to offer a discount to their customers, and they in turn will offer a discount to your customers?
Here's how it works:
Assuming you have already set up your joint venture partner.....
When you have completed giving your client their nail services, you will give them a coupon that offers a discount for services at the hair salon down the street. So you are sending them potentially new business.
When the hair salon down the street has completed a hair style with their client, they will give a coupon for a discount at your nail shop, thus sending you potentially new clients!
Its a win win situation for the both of you! You promote each others business and it will almost cost you nothing.
Both Nail Salons and Beauty Salons (as well as individual nail techs and hair stylist) can work this marketing strategy with any business they feel will make a good fit. Chances are you already know someone that you can team up with!
Businesses use this marketing technique everyday to drive new clients through the door. Your job will be to give the best customer service to these individuals so they will continue to come back!
Joint Venture Marketing works, and if you can team up with someone that has a good clientele you can get some of that business!
Here's another Idea you can play around with and make it work for you. Remember you are only limited by your imagination! Put your own twist to this if you like and make it your own. Never stop seeking ways to bring clients and money into your business.
Good Luck Nail Technicians & Cosmetologist!
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