Do you have a website? If not then, you really want to consider getting one. We all know word of mouth is the best advertising for getting clients. There's nothing like having someone refer business to you. But imagine if after a person received the referral they could immediately go and find out about you via your website! They could perhaps, learn about your salon services, see pictures of your work, see your hours of operation, see videos and more!
A great way to get more clients is to have a website that is available for your clients and potential clients to check out 24 hours a day, 7 days a week! This will surely help potential clients make up their minds to take their friends advice to come see you!
Generating Leads and Making Money
Your website can also be set up with an auto responder that captures your website visitors contact information. This helps you to build a large email list that you can market your services and products too, generating more revenue! It's not unheard of to make $100's -$1000's from a large email list monthly. ( See Email Marketing Strategies)
You can also sell beauty products, supplies and instructional video's directly from your site 24/7. You could be with a client and your website will be out there making money for you. Your website is like a salesperson working all day and night for you!
Investing in a Website
If you have the budget you can have a website created for a few hundred bucks. If you don't have that kind of budget, there are also some great low cost do-it-yourself sites that make it easy to set up a good looking website and add all the bells and whistles you need to make money with it. You can try Homestead websites free for 30 days to see if it's right for you! Click here:
Build a Professional Website with Homestead. Try for free!
Remember this is your business and any money you spend is an investment. Sometimes you will need to spend a little more to get exactly what you want. It only makes sense to do it right the first time, instead of wasting time and money with a website that is not effective.
A good understanding of SEO (search engine optimization) will be helpful in getting your website to rank well in search engines like Google. My advice is, if you can not create an effective, good looking website, that will make you money, let the pro's do it.
Choosing a Domain Name for Your Website
With having a website you will want to have a domain name. That's your own www.XXXX.com address. Make it catchy, but not too long and relate to what you do. For example, www.MysticNails.com is good and catchy. A name like www.CarolsNailsDayspaAndMore.com may be too long, and not really catchy. The more catchy and shorter it is, the easier people can remember it.
If you're in need of a domain name I highly recommend Godaddy, I use them for all my web needs! so check them out here:
Let Everyone Know About Your Website
Having a website gives you more of a professional image and put's you
one step ahead of the rest. Make sure you include your website on your
business cards, flyiers and brochures. You can even post it somewhere
in your salon to let folks know there is a website address they
can give to people they want to refer or to purchase other services and products!
Your possibilities are endless with a website, you open up your business to the entire world. Take a look at other salon websites. If you are amazed at what you see, then surely you can imagine how your clients and potential clients will feel when they come to your site. This is what we want our clients to feel. Amazed and ready to come in for service!
Make plans to check into getting a website.. Every day you go without one, your leaving Big Money on the table!
Start reaping the rewards of having an online presence!
Much Success Beauty Techs!
Candace
If Your Website isn't Getting Traffic
You are not Making Money
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Ditto Candace, not to mention the next generation knows nothing about the big yellow book aka yellow pages... lol.
A website brings all kinds of income revenue streams & who couldn't use that!
Ralph
Posted by: Learn A Niche | November 13, 2008 at 06:08 AM
Yes, a website does help a lot for a business since a huge number of people have access to it. It's basically where they get updates about the things they need.
Posted by: Masako Gun | August 12, 2011 at 11:50 AM